social media Content That Converts.

Backed by strategy, trusted by brands like DoorDash, Adairs & Lululemon.

Let us turn your socials into a lead-generating machine.

Struggling to turn followers into leads?

  • You’re posting consistently, but conversions are crickets.

  • Your content looks nice, but it doesn’t drive pipeline.

  • You don’t have time to manage creators, strategy and production.

We're a social first creative agency.

At The Social Co, we’re not just riding the wave of social trends, we’re creating them. We mix creativity with smart strategy to build social media experiences that truly resonate. Blending data-driven insights with creative flair, we craft campaigns that are equal parts authentic and attention-grabbing.

Here's what we do.

Social Media Strategy

Insight-led, performance-focused strategies tailored to your goals

Content Creation

Lo-fi content that feels native to your audience’s feed and polished, high-production visuals that elevate your brand

Social Media Management

From planning and posting to community management and reporting, we cover it all

Influencer Outreach

We source, brief and manage talent to get your product in the right hands

Paid Social

Meta and TikTok ads built for performance, backed by creative that converts

Training

We offer a series of training solutions and digital products to elevate your internal marketing team

Social-First Content That Converts.

We specialise in creating native, organic content that’s designed to stop the scroll.

Why does it work? Because it feels real. It blends seamlessly into your audience’s feed, speaking directly to them, not at them.

Watch our team at the Social Summit in Melbourne as we chat through all things UGC and EGC (and why this type of content just works.)

Trusted by top brands.

Here’s what they’re saying.

"A Game Changer"

The Social Co has been a game-changer for my small business. Their expert team helped me harness the power of social media to boost my online presence and drive growth. I highly recommend them and I'm so grateful for their ongoing support!

"Incredibly friendly and approachable, making collaboration easy."

TSC has helped grow our brand's social media presence with their expertise. The team is incredibly friendly and approachable, making collaboration easy. Since using TSC we've seen an increase in engagement and a more cohesive social presence. If you're looking to elevate your social media game I highly recommend TSC!

"Highly recommend!"

Melbourne Social Co have been absolutely fantastic in assisting me to understand, create content and set up the social media account for my brand. Their communication, knowledge and professionalism is second to none. I highly recommend!

"They simply know and do social VERY well"

The team at The Social Co are creative professionals who quite simply know and do social VERY well. They are responsive to urgent updates as required in the land of social media and educate our team on the latest and greatest of social media algorithms, hacks and trends. I would highly recommend them to any organisation wanting to taking their social accounts to the next level.

Want to know more?

Frequently Asked Questions

Find answers to our most frequently asked questions here.

What services do you offer?

We provide a comprehensive range of services, including social media strategy, organic and paid social media management, content creation (lo-fi and hi-fi,) graphic design, email marketing and influencer outreach/gifting.

How do you measure the success of a social media campaign?

We track key performance indicators (KPIs) such as engagement rates, conversion rates, website traffic, and return on investment (ROI) to evaluate the effectiveness of our campaigns.

How long does it take to see results from an advertising campaign?

The timeline for seeing results can vary based on campaign goals and strategies. Generally, you can expect to see initial engagement within weeks, while more substantial results may take several months.

A global footprint.

Born in Melbourne, Australia, we now have a team of well positioned creators across the globe to service our international clients' needs.

Melbourne

Sydney

London

New York

San Francisco

Trust in Our Proven Track Record

We're backed by experience, and driven by passion.

The Social Co is one of Australia’s leading independent social media agencies, with over 14 years of experience delivering impactful digital strategies, content, and campaigns for lifestyle, retail, property, and wellness brands.

© Copyright Melbourne Social Co PTY LTD, 2025. All rights reserved.